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Marketing on Linkedin

Marketing on Linkedin

Course Content

1 :- Intro&Profile

Course Intro

Create Account

2 :- Sales Navigator

1- Sales Navigator Setup

2- Sales Navigator Setup 2

3- Sales Nav. preferences

4- Sales Nav. Search

5- Sales Nav account insights

6- Sales Nav Leads

7- Sales Nav Leads 2

8- LeadsMSG through connections

9- Leads Profile

10- InMail

11- Smart Link

3 :- LinkedIn Ads

1- Create Page

2- Ad account

3- Insight Tag

4- Ads forms

5- Campaign Group & Objective

6- Objective

7- All ad steps -Brand awareness

8- Other Ads Objectives

9- Targeting (company list: contact list)

10-lookalike- page visitors

11- Retargeting.

12- audience attributes

13- Ad Format- single image carousel

14- Video ad - follower ad

15- Spotlight ad- jobs ad

16- Message ad + gen form

17- text ad - conversational ad

4 :- Employer Branding

Employer Branding 1

Employer Branding 2

5 :- Writing

Writing 1

Writing 2

Articles on Linkedin

6 :- Groups & Networking

Groups & Networking

7 :- Videos

Video

Linkedin Live

Video cover story

11- Smart Link